Founded in Miami, Florida in 1988, Crispin Porter + Bogusky is a full-service, fully-integrated advertising agency with over 1,000 full-time, late-working, on-timing, below-budgeting, overnight-FedExing, hard-charging, clutch-saving, coffee-chugging, pop-culture changing, marketing fanatics. During our over 22 years in business, we've grown across the country and across the pond. Today we operate as one global agency with six locations: London, UK; Göteborg, Sweden; Toronto, Canada; Miami, FL; Boulder, CO; Santa Monica, CA. And we have an execution network that allows us to cover all key markets around the globe.

We specialize in making brands famous, turning brands around, and generating outrageous business results for our clients. We are a cross between a big idea shop and a technology start-up with an unprecedented record for creating work that has a lasting impact on pop-culture and the digital marketing industry. Our focus is on solving business challenges first, not making ads, and we have a media-neutral creative approach with a particular strength in interactive. We are constantly striving to uncover new ideas and solutions in every possible area.

Key Bios

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  Andrew Keller

  Chief Executive Officer / Partner

  Andrew joined CP+B as an art director in 1998. Since that time, he has played a lead role in the US launch of the MINI, the turnaround of Burger King, and the Domino’s brand rally. During his time as creative director and chief creative officer, Andrew’s contributions to the creative vision of the agency have played a major role in CP+B being named Agency of the Year fifteen times in the trade press, Interactive Agency of the Year three times at the Cannes International Advertising Festival, and Agency of the Decade by Advertising Age. In October 2010, Andrew was promoted to chief executive officer.

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  Jeff Steinhour

  President / Partner

  During his tenure at the agency, Jeff has managed a significant portion of CP+B’s most memorable advertising, while building, training and managing a department of more than 160 account service professionals. Originally from Colorado, he joined the agency in 1993 after beginning his career with two regional shops. After two years as an account supervisor at CP+B, Jeff was named director of account management in 1995, and became a partner in 1997. In October 2010, he was promoted to president and is now responsible for the day-to-day operations of the company, overseeing all clients and agency staff. Jeff is a member of the Board of Directors of VCU Brand Center in Richmond, Virginia, and also serves on the Board of Directors of both the School of Journalism and Mass Communication at the University of Colorado at Boulder and the School of Communication at the University of Miami.

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  Rob Reilly

  Worldwide Chief Creative Officer / Partner

  Rob joined CP+B in 2003, after spending a decade at a number of New York ad agencies. He began as a copywriter, creating some of the most awarded campaigns in history, and then went on to serve as the global creative director on Burger King, helping to transform the burger chain into one of the most culturally relevant companies in the world. In his current role as worldwide chief creative officer, he drives the creative vision for all of CP+B’s clients around the globe. Rob lives in Colorado with his lovely wife, Laura. In his spare time, he can be found trying to keep up with the younger employees on the company's soccer team.

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  Eric Lear

  Chief Operating Officer / Partner

  Eric joined the agency in 2000 as the director of Quality of Life. He has been a driving force in cultivating an environment that allows creativity to thrive, while also providing structure within our controlled chaos. Over the past eight years, Eric has helped the agency grow from 80 employees and billings of $135 million, to over 900 employees and billings just north of $1 billion. As the agency grew, so did Eric’s role: He was appointed the chief financial officer in 2003, the chief operating officer in 2005, and a partner in 2008. Eric splits his time living between Miami and Boulder.

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  Steve Erich

  Managing Director / Partner

  Steve oversees American Express, Old Navy, MetLife and Kraft, which includes the Jell-O, Triscuit and Kraft Mac & Cheese accounts in the US and Milka and belVita globally. He came to CP+B in 2004 to re-launch the Burger King brand in the US, before moving to London in 2006 to open CP+B Europe and manage the global Burger King business. In 2007, Steve moved back to the US and added the Volkswagen brand to his responsibilities. In 2008, he helped launched Microsoft Windows. That same year, he was named a partner. Steve is a native of St. Louis, Missouri. Prior to CP+B, he managed work on Timberland, Taco Bell, Jack in the Box, Kyocera Wireless, Cobra Golf, Penn Tennis, Ketel One Vodka, Baskin-Robbins and Newcastle Brown Ale. He has overseen work that’s been awarded two Grand Effies, been a guest lecturer at the University of Missouri School of Journalism, and a featured speaker for the Minneapolis Ad Club, the Word of Mouth Conference in Hamburg, and Marketing 2.0 in Paris.

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  Mason Reed

  Group Account Director, Business Development / Vice President

  Mason has been with CP+B since 2002, after working in regional shops in Washington, DC and San Francisco. He hails from the agency’s Miami office and is responsible for new business development. An account manager by trade, Mason has overseen a diverse group of agency clients, including Virgin Atlantic Airways, Slim Jim, Method home cleaning products and Nike. More recently, Mason led the agency’s work for Burger King. Mason and his wife Jacqueline are both Miami natives and when he’s not at CP+B, Mason loves playing golf, being on the water, and watching his favorite Premier League team, Arsenal.

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  Chuck Porter

  Chairman

  Chuck joined the Crispin Agency in 1988 as creative director and partner after a long career as an award-winning freelance copywriter. The agency was renamed Crispin & Porter, and within three years, it doubled in size and became one of the top 15 creative shops in the country. His many years of leadership have helped CP+B earn the honor of Agency of the Decade by AdAge. Chuck has served as judge or jury chairman at the Clios, the Andy Awards, the D&AD Awards in London and Cannes, among others. He is currently Chairman of the American Association of Advertising Agencies and is past co-chairman of Advertising Week in New York – North America's preeminent communications industry event. He also serves as Chairman of the Advisory Board of Boulder Digital Works at the University of Colorado as well as the non-profit Digital Works Institute in New York. Along with Martha Stewart and Michael Dell, he was named one of Inc. Magazine's "Entrepreneurs We Love." The Wall Street Journal also featured one of those stippled drawings of him, which made his mother really proud.

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  Jeff Hicks

  Vice Chairman

  Jeff joined the agency in 1997. In his time, he has helped the agency drive tremendous growth, winning high-profile national accounts, as well as being recognized in both the national and international media. As vice chairman, he focuses on venture capital opportunities for the agency, as well as additional innovation projects. Jeff was formerly with Leo Burnett, where he was in charge of the worldwide branding efforts for Kellogg’s. At the age of 29, when most guys are tending bar or still in grad school, Jeff became one of the youngest vice presidents in the history of Leo Burnett. Jeff has an MBA from Harvard Business School, which cost him and his family a lot of money.

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  Suzanne Powers

  Global Strategy Officer

  Suzanne joined CP+B in 2010 and is charged with leading the global development of the agency, working across all CP+B offices and brands. In her past life, she was the global strategy director of TBWA, where she led brands including Mars (Pedigree, Skittles, Twix, etc.) Nivea and GSK. Throughout her career, she has remained deeply involved in the strategic planning community: as a frequent judge for the Effies and other key award shows, as a former chair of the AAAA’s planning committee, and as an instructor and conference chair for the AAAA/APG conferences.

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  Darin Brown

  President, Europe

  Darin joined CP+B in July 2010 and spent his first nine months leading the Microsoft account before relocating to London to lead CP+B’s expansion across Europe. Before CP+B, Darin was most recently with Razorfish, serving in multiple leadership roles over the past 13 years and working with clients like Microsoft, Levi Strauss, Visa, Adidas, and Coors Brewing. He has helped drive corporate and client strategy, and managed agency M&A activities in Europe. He began his career at Leo Burnett Canada, and in 1995, was responsible for founding the agency’s Canadian interactive division. Darin is married and shares walking responsibilities of two dogs with his wife, Linda.

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  Scott Prindle

  Executive Creative Technology Director / Vice President

  Scott joined CP+B in early 2006 to build out and lead an in-house creative development team focused on the innovative use of emerging technologies for the web, mobile, social media, and beyond. Over the past five years, his teams have helped concept, prototype, and develop work for all of CP+B’s client roster. Their work has received numerous awards including being named Interactive Agency of the Year three times at the Cannes International Advertising Festival. Prior to CP+B, Scott lead development efforts for global clients like Nike (NikeID.com, NikeBasketball.com, NikeRunning.com and NikeWomen.com), Nokia, and IBM. Scott is the co-chair of the Creative Technologist Group for the 4As and is on the board of Boulder Digital Works. He is also a regular speaker at conferences such as CaT, SXSW, Digiday Mobile, Appnation, and Advertising Week.

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  Tiffany Rolfe

  Executive Creative Director / Vice President

  Tiffany joined CP+B in 2002. In her first year, she was featured in AdAge’s “Twenty-Five Twenty-Somethings.” She has since been recognized in AdWeek’s “Young Ones” and in 2009 as one of AdAge’s “Women to Watch.” She has created groundbreaking work for a host of clients that garnered prestigious awards including the Titanium Lion for Counterfeit MINI, a Grand Prix Lion for VW GTI Integrated at Cannes, as well as accolades from The One Show, ANDYs, Clios, and D&AD. While at CP+B, she has served as creative director on truth and American Express OPEN. She now lives in L.A., where she leads Old Navy.

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  Ivan Perez-Armendariz

  Director of Interactive Production / Vice President

  As head of Interactive Production for CP+B, Ivan oversees some of the most talented, passionate and hardworking interactive producers in the industry. Since joining us in 2008, Ivan has led production on many of the agency’s most innovative digital projects such as Best Buy Movie Mode, Vail EpicMix, Old Navy Booty Reader, Volkswagen BabyMaker3000 and American Express OPEN Forum. Previously, Ivan served as president of an award-winning interactive agency that was acquired by CP+B. There, he received Entrepreneur Magazine’s Top 100 award. As a native of Boulder, Ivan has chosen the ocean over the mountains twice; first when he attended Stanford University for his degree in Computer Systems Engineering, and second when he moved his family to Los Angeles in 2011.

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  Matt Walsh

  Executive Experience Director / Vice President

  Matt joined CP+B at the end of 2005 to introduce the fields of interaction and experience design to the agency. Five years later, the department now includes 25 designers and focuses on conceptualizing and designing out integrated digital initiatives and ecosystems across a variety of platforms including the Web, mobile, tablet, networked gaming systems, interactive digital signage, retail environments, and beyond. Prior to joining CP+B, Matt designed digital experiences for Nike including NikePlus, NikeID.com, NikeGridiron.com, and NikeRunning.com. During his career, his work has been recognized by all the major award shows including Cannes, the Clios, LIAA, the WebAwards, and The One Show. Matt holds an MPS. from the Interactive Telecommunications Program at NYU, and a BBA in marketing from the Mendoza College of Business at the University of Notre Dame.

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  Ari Merkin

  Executive Creative Director / Vice President

  Ari began his career as a copywriter in New York in 1993. Five years later, he joined CP+B in Miami, where he was a part of many of the agency's greatest success stories, including the launch of the MINI, the truth 'Body Bag' campaign, and the Grand Prix winning IKEA 'Lamp' spot. In 2005, Ari returned to New York to start an agency of his own, called Toy. There he was responsible for the ‘Elf Yourself’ campaign for Office Max, one of the biggest viral successes on record. Ari has won 'Best of Show' honors from The One Show, Cannes, Clio and the Effies; and may well be the only creative ever to win 13 One Show Pencils in a single year. In 2006, Ari was named one of AdAge's '40 Under 40', and in 2009, he was inducted into the AAF's Hall of Achievement. He is currently a member of The One Club Board of Directors and is on the committee for the Partnership at Drugfree.org. He recently returned to Miami with his wife and four kids and is thrilled to be back at CP+B and leading our Miami office.

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  Bryant King

  Director of Message Planning & Analytics / Vice President

  Since joining CP+B in late 2004, Bryant first served as Group Media director on the Burger King and Microsoft accounts. More recently, he was named director of media and analytics where he has led the push to build out CP+B’s Analytics capabilities. Currently, Microsoft, Best Buy, Old Navy and American Express are taking advantage of CP+B’s customized, web-based dashboards that combine ad effectiveness data with business results, competitive analyses and buzz, web and search activity, and more.

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  Subtej Nijjar

  President, Canada

  Sub was named president of CP+B Canada in August 2011, after six years of leadership at CP+B. He previously held the role of VP, director of cultural and business insights and led some of Canada's sharpest planners, including the North American strategy teams for Best Buy and Domino's. Prior to that, Sub served as director of digital planning, heading up digital strategy for CP+B clients in both Canada and the United States, including IKEA, Molson Canadian, Pfizer and Axe. In 2005, Sub was named one of Marketing Magazine's "Ones To Watch."

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  Michael Murray

  Executive Creative Director

  In November 2011, Michael was chosen to lead the creative department of CP+B's Toronto office, most recently spearheading the Toronto Tourism, AXE, and Molson ' 67 businesses. Prior to joining CP+B, Michael worked for agencies like ZIG, Taxi, TBWA in both Canada and the UK, and for clients including Viagra, Adidas, IKEA, Virgin, and AXE. His recent work at CP+B and past endeavors span all media and have received acclaim from all of the major shows including Gold and Silver Lions, One Show Pencils, Clios, British Television Advertising Awards, and C.A. Additionally, his one attempt to date at directing a commercial for the Equal Opportunities Commission was recognized at Cannes.

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  Laura Bowles

  Chief Knowledge Officer / Partner

  Since joining CP+B in 1997, Laura has been instrumental to many of the agency’s proudest accomplishments – including the North American launch of MINI, the rebranding of IKEA in the US, the revitalization of the Volkswagen brand, and the global Burger King business. In 2010, Laura was named chief knowledge officer, placing her emphasis in the areas of employee development and managing agency knowledge across all offices. Recognized as a key player in the advertising industry, Laura has been celebrated by Advertising Age as one of its annual “Women to Watch.” Laura holds a marketing degree from Arizona State University and makes her home in Boulder, Colorado with her lovely husband, Rob.

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  Katie Kempner

  Vice President/Executive Director, Global Communications

  Katie is responsible for overseeing all international communications for CP+B throughout their six offices. She originated the role of Communications Director at CP+B in 1996 and was instrumental in the growth of the agency. Under her media guidance, CP+B and their work received tremendous industry wide recognition. In January 2004, while continuing to run the CP+B communications department, she joined parent company MDC Partners as Sr VP, Director of Corporate Communications where she oversaw all communications for the network and provided strategic communications counsel to their partner firms. For the past two years she worked only with MDC Partners and has recently returned solely to CP+B to focus on their global growth. A successful Internet radio personality, Katie will be launching a new women’s focused business show with CP+B, "Perspectives with Katie Kempner" later this year.

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  Dave Rolfe

  Director of Integrated Production / Partner

  Dave joined CP+B in 1999. Dave was instrumental in crafting the agency’s early truth work, as well as MINI, IKEA and Burger King. As CP+B increasingly broke barriers with cross-medium work, Dave founded what would become an industry redefining production process called integrated production, combining all modes of production into one multi-disciplinary, collaborative group. The department’s work has received almost every industry award including a 2005 Titanium Lion, and another in 2008. Its reach has since extended internationally, with BK international work, Microsoft Global and Milka. When he’s not pushing the global production model, Dave enjoys tennis, restricted terrain at Beaver Creek and expensive-tasting wine.

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  Jonas Hedeback

  Chief Executive Officer / President, Scandinavia

  Since joining CP+B in 2009, Jonas has focused on building out CP+B Europe organizationally and pursuing new business opportunities. He began his career as a designer and web developer, and later became an award-winning art director. Four years ago, he assumed the role of CEO. Jonas has worked on clients like Scandinavian Airlines, Absolut Vodka, Heinz, Carlsberg, Scania Trucks and TeliaSonera. Born and bred in Göteborg, Sweden, Jonas loves scuba diving in the cold waters outside Sweden, preferably under the ice of a frozen lake.

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  Gustav Martner

  Executive Creative Director, Scandinavia / Vice President

  Gustav joined CP+B in the summer of 2009. Starting as a self-taught multimedia developer in the mid 90s, he moved into being a full-time digital creative, and soon won his first international awards for clients such as Absolut Vodka, Volkswagen and TeliaSonera. Gustav has been a member of numerous award juries, including The One Show, Art Directors Club, Cannes, D&AD and NY Festivals. He’s been a featured speaker at venues all over the world including Eurobest, Web 2.0 Expo Berlin, Hong Kong Kam Fan Awards, and the TechCrunch50 in San Francisco. He is also the co-founder of a start-up company called Burt that makes technology for more effective online advertising. Gustav has a wife and two kids, not to mention a punk band, and one of Sweden's most complete collections of musical saws – which he plays quite well.

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  Björn Höglund

  Executive Creative Director, Scandinavia / Vice President

  Björn joined CP+B in 2009. Despite early ambitions of a medical degree, Björn started out his advertising career as an art director in 1992 and worked in several traditional Swedish agencies until founding his own agency eight years later. Having been raised more or less in his father's ad agency, Björn has worked in the business pretty much since the scalpel-and-wax era, but always with an eye on digital development. Björn has been overseeing creative development since he founded his own agency in 2000.

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  Matt Gooden

  Executive Creative Director

  Matt joined CP+B in 2011, opening the network’s London office. Matt’s career began at Leo Burnett, where he cut his teeth on some of the world’s most recognizable brands including McDonald’s, Kellogg’s and P+G. After a four-year stint at TBWA, Matt joined the ranks of Wieden+Kennedy, London, where he produced award-winning work for Honda, won the Lurpak business, and eventually became global creative director for Nokia. After a solid nine-year run, Matt left Wieden to join BMB as a partner. There, he oversaw the creative department and managed work on a diverse array of accounts including Yorkshire Tea, ING Direct, Tui and Molson Coors. Matt counts himself lucky that he has been able to accomplish all of this with his partner of 22 years, Ben Walker, most of the time.

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  Ben Walker

  Executive Creative Director

  Ben Walker started his career at Leo Burnett and after six years of partying hard and getting into the Guinness book of records for the shortest ad ever shown, he decided to knuckle down and do some work. Spells at Simons Palmer and TBWA led to some decent work on Nat West and COI. But it was at Wieden+Kennedy where he enjoyed a proper decent run. His work on Honda bought 1.2 tonnes of weird ugly metal to his shelves which was melted down and turned into an ace-looking monster. Other brands that contributed to that monster were Loot, Lurpak and Nokia, which he became the worldwide creative director of for three years. Ben left W&K after nine years to become partner at BMB. But when CP+B called to ask if he’d like to help set up the London office, he accepted rather than live with the regret of saying no for the rest of his working life. The bit he doesn’t want to add because it’s a depressing figure but feels he should, is that all of the above has been achieved alongside his partner of 22 years, Mat Gooden. Ben has a foolhardy missus and a cheeky boy to keep him sane, and a football team to drive him mad again. He loves cooking and eating equally. That’s symbiosis.