CP+B

SAS

• SAS Couple Up to Buckle Up

  Scandinavian Airlines wants their members to enjoy rather than stack air miles. We know couples usually book a trip when they take time to sit down together. Therefore we made them an offer that required just that.

  Video: SAS - Couple Up to Buckle Up

  Campaign work

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  Couple Up to Buckle Up

• SAS Flight Banner

  SAS and SJ-the largest train operator in Sweden-are bitter competitors. But with diverse strengths they also understand the benefits of cooperation. Flyrail is a service where both can offer their customers aviation speed combined with railway reach.

  Video: SAS - Flight Banner

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  Flight Banner

• SAS Globe of Fortune

  To encourage spontaneous traveling, Scandinavian Airlines offered free trips by spinning a wheel of fortune. The catch: You must go with a random friend from Facebook.

  Video: SAS - Globe of Fortune

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  Globe of Fortune

• SAS Take Care of Your Time

  Scandinavian Airlines is Europe’s most punctual airline, giving business travelers every opportunity to be home in time for the really important things in life.

  Video: SAS - Take Care of Your Time

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  Take Care of Your Time

• SAS Up for Grabs

  SAS inspires spontaneous traveling and learning Facebookers the way to sas.se and the low fare sale.

  Video: SAS - Up for Grabs

  Campaign work

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  Up for Grabs