SLIM JIM SHAA TRAP BANNER

Since the beginning of time, man has been driven by one powerful force – the instinct to hunt. So to market Slim Jim meat sticks to young American males, we decided to provide the modern day ‘domestic man’ with something to satisfy his primal urge. We called these creatures ‘snapalope’. This banner was a tool for snapalope hunters to hone their trapping skills before their next big hunt. It was responsible for 60% of the traffic that was driven to shaa.com, home of the Snapalope Hunting Association of America.

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